Kellyville Diwali pickups

Most pickups each slot can take at Kellyville. A starting point: the 20 Oct Kellyville drill should confirm how many handovers an hour the counter can really do. Change it in Bird (Kellyville location).

• Room each big day (151–164) sits about 10–20% above the expected bookings, so the plan pushes people into quieter hours instead of turning them away. If bookings run hot, open a little more on Wed 4 Nov, not more at 5–7pm.
• Diwali day (Sun 8) closes pickups at 5pm: last year almost all Diwali-day pickups were in the morning, and families are home for puja in the evening.
• 8pm–10pm slots need the store open later. Last Diwali Kellyville traded until about 11pm; it normally closes around 8pm now.

Kellyville in-store sales per hour during Diwali week 2025, from Square. Each row is lined up with the matching day this year (same number of days before Diwali).

• The weekend before Diwali ran at 70–100 sales an hour from late morning to 7pm. The weekdays before it peaked after work: Friday 17 Oct hit 69 at 6pm and 78 at 7pm.
• Mornings are the quiet window: under 30 an hour before 11am on weekdays, under 60 before 11am on the weekend.
• This year's Thu 5 and Fri 6 Nov are weekdays (last year's equivalents were Fri and Sat), so expect the weekday shape: quiet mornings, busy evenings.

A normal week now (31 Aug–4 Oct 2026): average in-store sales per hour.

Weekdays build to a 6pm dinner peak; weekends hold steady from 11am to 6pm. The store now winds down around 8pm.

Arndell Park, Diwali 2025: pickups booked per slot. Kellyville didn't run Diwali pickups last year, so Arndell Park is our guide to customer behaviour.

How each slot was booked (Arndell Park 2025, all days)

• Mornings sell out first. 10am and 11am were booked 2–3 weeks ahead and almost no one got them in the final week. They also carry the biggest orders.
• Afternoons are the overflow. A quarter to a third of 2–4pm bookings came in the final week, from people who found the mornings gone.
• Evenings work on weekdays only. Friday's 5pm and 7pm slots sold out; on Saturday and Sunday the 7pm slot took 11–12 people.

31% of Kellyville bookings so far are before noon and 13% are 6pm or later. 9am is the most-booked slot. Same pattern as Arndell Park last year: mornings first.

Who else uses it, and when

The parking maths

A car park keeps about arrivals per hour × minutes on site ÷ 60 cars at any moment. Last Diwali's busiest hour at Kellyville (104 sales) at about 12 minutes each needs roughly 21 bays for our walk-in customers alone, over a third of the whole complex. A pickup is quicker (about 5 minutes when the order is packed and waiting), so 20 pickups an hour need only about 2 bays. That's why the plan puts pickups where walk-ins and the neighbours are quiet: the risk is the queue and the car park in the dinner rush, not the pickups themselves.

Kellyville's current layout, with a Diwali-week flow for Thu 5 to Sun 8 Nov. Pickup customers and walk-in customers split at the door and only meet again on the way out.

1. At the door: split the two queues. A stand-up sign and two stanchion lines: "Diwali pre-order pickup, straight ahead" and "Order and pay, to the left". In on the right-hand side of the door, out on the left.
2. Pickup queue in the seating area. Clear the ten loose tables Thu–Sun and run a short zig-zag queue along the window. About 20 m², enough for 15–20 people. Put the store QR check-in sign at the start of the queue so people check in and have their code ready.
3. Pickup point at the top end of the counter. It's the closest counter face to the packing room, so staff carry orders a few steps with no walk-in queue in the way. Orders are packed and shelved behind it by store and slot before each hour starts.
4. Walk-in queue along the display cases. Customers order mithai and hot food at the cases as now; the queue runs along the cases, away from the pickup lane.
5. Pay at the corner of the counter. One till for walk-ins only, so pickup handovers never wait behind a card payment.
6. One way out. A clear lane down the middle of the floor to the door's left-hand side.

Better still, if the new unit (the old Chinese restaurant) has its own door: run all Diwali pickups from there, with orders staged in it the night before, and keep this shop for walk-ins only. Tell me which side of the shop it is on and I'll draw that version too.

Floor plan: Pure Desi's simplified redraw from the figured dimensions of Cubicstudio drawing B2-01 (Dec 2024), not their drawing. Zones are indicative; measure stanchion runs on site.

Windsor Road vehicles per hour, both directions (TfNSW counter at Baulkham Hills, school term 2025; the shop frontage is probably 10–30% lower but the same shape).

1. Set Kellyville's own caps and hours in Bird this week, before it fills. Bookings already made aren't affected. (Abhi)
2. Decide Diwali-week trading hours for Kellyville. It normally opens at noon on weekdays and closes 7–8pm; the plan needs 9am to 10pm Thu 5 to Sat 7 Nov and 9am to 5pm on Diwali day. Roster for it.
3. Use the new unit (the old Chinese restaurant) as the pickup counter, so pickup customers don't queue behind walk-ins.
4. Ask the landlord about two or three "Pickup, 10 min" bays near the door for Thu 5 to Sun 8 Nov.
5. Run the Kellyville drill on 20 Oct (already planned for the pickup system) and time a handover; adjust the caps from that.
6. Re-check bookings around 16 Oct and move room between hours if one block fills early.